
Is it the end of SaaS?
And if so, what comes next?
A breakfast seminar for energy strategy leaders on what replaces the SaaS model, across three questions that decide it: pricing, ownership, and service.
For a generation, enterprise energy software was SaaS: licensed by seat and module, operated by your teams, priced by access. It was a good model for software whose job was to show you the work: dashboards, workflows, data retrieval.
That job is changing. When software orchestrates millions of devices in real time, autonomously, the SaaS assumptions start to strain, and three questions surface that don't have settled answers. Pricing: if you're not paying for seats, what are you paying for, and does the gauge move to outcomes? Ownership: who owns the stack, the intelligence, and the customer relationship, you or the platform you now depend on? Service: what happens to the vendor relationship when software runs on your behalf rather than being operated by your team?
We're not calling the end of SaaS. We're asking the question, because the answer shapes where a strategy lead places their bets for the next five years. This session brings together leaders from retail energy, technology, revenue strategy, and investment to work through it: is this the end of SaaS, and if so, what does the next model actually look like?
Not a conference. No slides, no demos, no pitches. A focused conversation over breakfast with people working through the same questions from different angles.
📅 Wednesday 22 July 2026 🕛 8.30–10.30am 📍 Mortimer House, Fitzrovia

Paddy is Head of Industrial and Consumer Markets at Anthropic across EMEA North. He brings 15 years of GTM experience in AI and SaaS, with deep roots in industrial and regulated sectors. Before Anthropic, he held GTM leadership roles at Contextual AI and Celonis.

Anne-Marie has 25+ years of experience across cloud, AI/ML, security, ERP, and digital transformation. She helps organisations navigate complex technology decisions, from tactical projects to £100m+ transformation programs, with a focus on multi-cloud and open-source solutions.

Carol leads AWS's energy and utilities business across the UK and Ireland, spanning power, utilities, oil & gas, and water. With nearly 4 years at AWS, she has driven strategic energy transition, grid modernisation, and decarbonisation initiatives for top-tier customers across EMEA, and now sits on the AWS UK Senior Leadership Team shaping AWS's energy transition agenda — from digital grids to AI/ML and renewables.

Barb has spent nearly two years driving product strategy for Kaluza. With experience spanning tech startups, Fortune 500 companies, government agencies, and consulting, she's focused on using technology and strategy to achieve growth. Barbara is passionate about how technology, businesses, and consumers can come together to drive a more sustainable future.